Market Research

Wakefield is a full-service quantitative, qualitative and hybrid market research firm. We have developed our own methodologies, informing product design, communications and customer targeting for brands the world over.
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PR Polling Services

Our research services for PR have garnered billions of media impressions for our clients. Our unique ability to mix credibility and creativity makes Wakefield the preferred partner to the world’s leading brands and agencies.
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Who We Work With

Wakefield is a partner to the world’s most recognizable brands and agencies, including 40 of the Fortune 100. We conduct research in 66 countries. Our research spans every industry vertical.
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In the News

From the Associated Press to the TODAY Show, our surveys are featured daily – in the world’s leading top-tier media.
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Best-in-class research practices with expertise in a wide range of industry verticals. Contact Us