Size matters, especially in the field of statistics.
And 9,981,259 is a very big number. It illustrates what the King of Pop meant to the world.
More precisely, that number represents the number of times during the week ending June 27 that someone went online and typed Michael Jackson in an search engine, news portal or social networking site.
Michael Jackson Dies, Almost Takes Internet With Him
Twitter was forced to disable both its search box and a sidebar link for 4 hours in order to survive the avalanche of tweets that were sent after Jackson’s death.