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July 3, 2009

A Gloomy Story

One of the reasons this blog is named Stats & Storylines is because Wakefield believes that statistics tell stories.

In this case, a gloomy one.

This article from Crain’s N.Y. Business shares several stats that reveal the current “quicksand” status of the magazine world:

In the first half of 2009, a total of 279 magazines ceased publication, according to a report from MediaFinder.com …

An additional 43 titles, including Crain Communications’ TV Week, shut down their print editions and continued publishing online. … In the same period, just 187 new magazines launched.

For the entire year of 2008, the net change in the number of magazine titles was a drop of 148. That doesn’t include 18 mags that went to online only.