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September 30, 2011

Swipe Fees are Here, Wakefield NYT Interview

New York Times 5.13

Just days before the new law on debit card swipe fees takes effect, New York Times reporter Ann Carrns contacted Wakefield Research’s Paul Bragan for an interview regarding consumer opinion about the swipe fee debate.

Wakefield Research’s Director of Quantitative Research Paul Bragan has explored and tracked consumer opinion of the swipe fee debate since 2008. Commenting on consumers’ greater awareness of bank processes and charges, Carrns quotes Bragan in her article.

The article can be found here.