December 6, 2011

Demonstrating Expertise with a PR Survey

GigaOm 5.13

The hits keep on comin’ for Wakefield clients. Today we’re shining the spotlight on Motricity, a mobile Internet service provider.

Motricity worked with Wakefield to position its brand as the mobile shopping trend authority during those all-important holiday shopping events – Black Friday and Cyber Monday. The study found that 70% of smartphone users made more purchases on their device this year and more Americans are increasingly likely to opt out of long lines and conduct their shopping from their smartphone or tablet this holiday season.

Motricity’s industry expertise is on display on NBC News affiliates around the country, as well as PCWorld, Technorati, GigaOm, ComputerWorld and CIO.

Contact us to learn more about how you can position your brand as an industry thought leader with survey research.