Whether it’s the mom jeans or the minivans, teenagers everywhere can agree on one thing – parents are painfully uncool. However, a new survey by Wakefield Research reveals that they may actually be more hip than their children would like to believe. (Cue the eye-rolls and sighs).
- Parents were 17% more likely to follow celebrities than non-parents (37% vs. 20%)
- Twice as many parents (14%) than non-parents followed 10 or more celebrities
It’s doubtful that these findings will win mom and dad any street cred with their kids, but it’s always worth a try.