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holiday pitching

Holiday Hosts Battle Grocery Stores & Frustrations

November 20, 2012  

This week millions of Americans will be sitting down for a festive Thanksgiving meal with friends and family. While no one complains about the delicious meal, there are, however some complaints behind the scenes by those that prepare the feast. It turns out that when it comes …

Holiday Cooking with Star Power

November 16, 2012  

Survey: Which Celeb Chef Would You Let into Your Kitchen? Have you decided on your Thanksgiving menu? Whether you plan to stick to the traditional roasted turkey or to surprise your guests with an adventurous side dish of curried carrot soufflé, it’s fun to fantasize about …

Record Travel this Fourth of July – Here’s Why

July 2, 2012  

With a heat wave currently sweeping the nation, people will simply stay home for Independence Day and blast the AC, right? Wrong.  Despite the Fourth of July falling awkwardly in the middle of the week, AAA is expecting record travel numbers for the upcoming holiday, up 4. …

Survey: Valentine’s Day 2nd Most Disappointing Holiday

February 2, 2012  

The month is off to a great start for us here at Wakefield Research, but it may not be so hot for some women. This morning, a Wakefield Research survey for 1-800-Flowers made the front page of the Life section of USA Today, showing that 25% of women think that Valentine's Da …

Leap in Tablet Ownership a Good Sign for Mobile Retailers

January 24, 2012  

A new study from the Pew Research Center has found that the number of U.S. adults who own tablets and e-books nearly doubled over the holiday season - leaping from 10% to 19% for both devices. Pretty huge, right? This finding goes hand-in-hand with the results of a recent su …

New Year, New Snapshot

January 5, 2012  

While it's only been a few days, 2012 is off to an awesome start here at Wakefield! Having a Wakefield survey featured in a USA Today Snapshot is a great way to jumpstart the new year, don't you think?

Wakefield Holiday Stats Snag Snapshots (Twice!)

December 15, 2011  

We must be on the Nice List because there are Wakefield holiday stats splashed across the pages of USA Today this week! It's only mid-week and Wakefield PR clients have been featured in two, I repeat, two, USA Today Snapshots.

Demonstrating Expertise with a PR Survey

December 6, 2011  

The hits keep on comin’ for Wakefield clients. Today we’re shining the spotlight on Motricity, a mobile Internet service provider. Motricity worked with Wakefield to position its brand as the mobile shopping trend authority during those all-important holiday shopping even …

Holiday Surveys: PR Under Pressure

November 4, 2011  

Pssst: to all you procrastinators who didn’t heed our advice in the “Christmas in July” blog series for long-lead holiday coverage, don’t fret – there’s still time to secure holiday short-lead coverage, but you have to move fast. Now that Halloween has come and …

Wakefield Holiday Surveys Get Results

October 31, 2011  

With the holidays in full swing, many of our clients are making headlines with creative and newsworthy surveys developed by the great minds here at Wakefield. Over the next few weeks, we'll be posting some of those top hits.