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relationships

Cupid Aims His Arrow at Wakefield Surveys

February 14, 2013  

We’re feeling the love of editors and producers today! Tapping into the media’s interest in Valentine’s Day and relationships, our partners are securing some fantastic media hits with Wakefield surveys. A survey for Logitech has been featured on the TODAY Show, Cosm …

Pass Your Love’s Test this Valentine’s Day

January 29, 2013  

Valentine’s Day is right around the corner and love is in the air – but that’s not all. A 2012 survey by Wakefield Research for 1-800-FLOWERS revealed that 62% of girlfriends and wives were not “wowed” by their significant other last V-Day, adding pressure on the gu …

Save the Fairy Tales for the Movies

January 10, 2013  

With the New Year come and gone and Valentine’s Day around the corner, no one wants to be left alone watching other couples flaunt their happiness and companionship. Finding that special someone is no easy task though, especially through traditional romantic avenues. In a p …

The Secret to Summer Romance

July 31, 2012  

Dream of having at least one summer-heat fling in your lifetime? A new study by Wakefield Research could help you put some romantic sizzle into your summer. First, pack your bags. According to the survey, 39% of men and women feel meeting someone while on vacation is the most …

Can Wakefield Stats Create Spring Fever?

April 20, 2012  

Yes! USA Today continues its spring fever for Wakefield Research PR surveys. Brave souls on the dating scene can take notes from today’s Snapshot featuring Wakefield’s survey for Dentyne – which asks which unflattering qualities could be overlooked to still have a good …

Wakefield Survey Sparks Debate on TODAY Show

April 16, 2012  

Whether it’s drinking morning margaritas or talking about risqué topics, the hosts of the fourth hour of NBC’s TODAY Show – Kathie Lee Gifford and Hoda Kotb – know how to show their viewers a good time. And, the pitching pros at Lippe Taylor know how …

Survey Reveals Brides’ Post-Wedding Financial Woes

February 7, 2012  

February continues to show its love as yet another Wakefield Research Snapshot steals the spotlight this morning in USA Today.  This time the topic is wedding woes in a survey commissioned by David’s Bridal, revealing women’s top post-wedding financial concerns. Out of 5 …

Survey Shows Social Media Plays Major Role in Modern Weddings

January 18, 2011  

David’s Bridal recently released their fifth-annual “What’s on Brides’ Minds” survey. The results of the study, conducted by Wakefield Research, shows the exceptional role that social media plays on a bride’s “big day”.  Nearly half (48%) of brides update the …

Survey: What are the Odds of a Perfect Wedding?

June 30, 2010  

Ah June, the peak of “wedding season.” A couple’s wedding day is an occasion they hope to remember for years to come. Unfortunately, a perfect day isn’t always in the cards for the lovebirds. As it turns out, a recent Wakefield Research poll found that barely half of …

Roses Still Rule on Valentine’s Day

February 11, 2010  

A recent survey conducted by Wakefield Research for 1-800-Flowers provides a helpful hint for those flustered by Valentine’s Day flowers. It’s tempting to want to shake it up on V-Day and break out of the conventional gift options.  However, most ladies still prefer …