pr polling

Thursday’s USA Today Life section Snapshot featured data from Wakefield Research's and MWW’s survey for BMW - our second Snapshot in 2 days.

Wakefield Research and Hunter PR recently conducted a survey for Turning Leaf Wine - and media took notice. Tuesday's front page USA Today Snapshot featured data from the Turning Leaf survey. 

There’s been a steady drumbeat of consumer media coverage about Americans’ salt intake this summer.  Just this week The Wall Street Journal reported that the federal government reduced the recommended salt intake by 800 milligrams – from the current limit of 2,300 milligrams. 

Ah June, the peak of “wedding season.” A couple’s wedding day is an occasion they hope to remember for years to come. Unfortunately, a perfect day isn’t always in the cards for the lovebirds.

As it turns out, a recent Wakefield Research poll found that barely half of weddings go over perfectly (51%). Disasters range from a drunken or inappropriate toast (26%) to a fight between guests (23%) to a public argument between the bride and groom (6%).

A recent survey, conducted by Wakefield Research for Hunter PR in conjunction with Barefoot Wine and the Surfrider Foundation, revealed that 86% of Americans agree littering is the rudest thing you can do at the beach. The results were recently covered by USA Today.

Wakefield Research domniated USA Today's Snapshots this week.  Wakefield surveys drove Snapshots coverage for Barefoot Wine, Surfrider Foundation, and Western Union.

Remember last year when dad’s face lit up as you bestowed upon him the most prodigious wrench set ever assembled? How well do you know his poker face? At the risk of being the bearer of bad news, nearly half (46%) of dads admit pretending to like a gift at some point. 

What is the Most Popular Small Biz Strategy for 2010?  

For small business owners, better understanding their competitors can help turn their focus in 2010 from surviving to thriving.  A new survey of small business owners from Brother and conducted by Wakefield Research reveals the inside track on how small business owners intend to tackle 2010.

A recent survey conducted by Wakefield Research for 1-800-Flowers provides a helpful hint for those flustered by Valentine's Day flowers.

It’s tempting to want to shake it up on V-Day and break out of the conventional gift options.  However, most ladies still prefer roses.  55% believe that roses are the right move this February the 14th.

55% of “Road Worry-ers” Feel Insecure When Spouse Is Traveling for Business

According to a new survey conducted by Wakefield Research and commissioned by Logitech, business travel can be harder on one's spouse than on the traveler.