PR Survey

With the holidays in full swing, many of our clients are making headlines with creative and newsworthy surveys developed by the great minds here at Wakefield.

This evening, CNBC airs their special "The Coffee Addiction."  The show’s airing coincides not only with National Coffee Day, but also with Nestle Coffee-mate’s recent survey, conducted by Wakefield Research. Lest you accuse CNBC of hyperbole in naming their special, consider the following survey stats: 

55% of coffee drinkers would rather gain 10 pounds than give up coffee for life.