spending

An Aging Boom

According to his 1997 book, The Big Five-Oh, Bill Geist claims that one member of the Baby Boomer generation turns 50 every seven seconds.  In 2010, 4 million Boomers, or one every 8.5 seconds, will reach this milestone, making one thing abundantly clear:  this generation, which represents roughly one-third of the U.S. population and an annual spending power of $2 trillion, is aging…and fast.

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A "Brand" New Day?

Many economic experts claim that we have navigated through the worst of an economic recession - the likes of which we haven’t seen since 1929.  They could be right or they could be wrong.  Either way, it seemed safe to assume that, at some point, the economy in this country would rebound. 

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